Jake Gyllenhaal rarely attends fashion shows. He estimates he’d been to only one before he stepped into the world that Raf Simons created for Calvin Klein’s spring/summer 2018 fashion show this past July—a show that proved to be the hottest ticket of New York Fashion Week: Men’s. That’s why, as he made his way in and out of the venue, some folks took note. What is he doing here?
That question was answered last month, when Gyllenhaal’s campaign for Calvin Klein Eternity was revealed. Simons was named creative director of the famed American fashion house in August of 2016 to much fanfare, and has since set about reinvigorating the label. The new fragrance campaign—starring Gyllenhaal alongside model Liya Kebede and four-year-old actress Leila—is part of that movement to explore new territory. Unlike pretty much every other fragrance ad you’ve ever seen, it’s subtle. Quiet. And instead of focusing on sex, it focuses on the idea of family.
Kate Winslet and Jake Gyllenhaal are the latest superstars to be honored at the 2017 Hollywood Film Awards.
You might be wondering what the queen of farm-to-table cuisine and an Oscar-nominated actor have in common. Well, on October 24, you can join both Alice Waters and Jake Gyllenhaal for an intimate reception benefiting the Edible Schoolyard Project and Edible Schoolyard NYC, organizations that bring to life Waters’s vision of an edible education in schools nationwide and in NYC public schools.
