Prada is continuing its long-term partnership with Jake Gyllenhaal for its latest campaign.
The Academy Award-nominated actor features in the Prada Linea Rossa Eyewear 2024 campaign, titled “In the Midst of the Action.” The campaign was photographed by Lukas Korschan at the Italian sailboat racing team Luna Rossa Prada Pirelli’s base in Cagliari, Italy.
Gyllenhaal appears in the campaign imagery with the Luna Rossa Prada Pirelli team preparing for a race.
“I had the best time being part of this campaign in Cagliari and joining the Luna Rossa Prada Pirelli team,” Gyllenhaal said. “I loved experiencing the base in real life, ahead of the America’s Cup competition. Collaborating with Prada is always unique, and this collection perfectly reflects my own style.”
